Recommended Reading (sponsored by Technology Place Inc.)   *

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Entrepreneurship | Emerging Technology

Influencer: The Power to Change Anything (288 pp., McGraw-Hill; 1 edition (September 13, 2007))

by Kerry Patterson, Joseph Grenny, David Maxfield, Ron McMillan and Al Switzler

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Judgment: How Winning Leaders Make Great Calls (288 pp., Portfolio Hardcover: November 8, 2007)

by Noel M. Tichy and Warren G. Bennis

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Wooden on Leadership (256 pp., McGraw-Hill 2005)

by UCLA Coach John Wooden, written with Steve Jamison

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Fail Proof Your Business (302 pp., Adams Hall Publishing, 1999)

by Paul E. Adams

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201 Great Ideas for Your Small Business (432 pp., Bloomberg Press, 2002)

by Jane Applegate

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The Entrepreneur's Desk Reference: Authoritative Information, Ideas, and Solutions for Your Small Business (416 pp., Bloomberg Press, 2003)

by Jane Applegate

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Why Smart Executives Fail and What You Can Learn From Their Mistakes (318 pp; Portfolio; May 2003)

by Sydney Finkelstein

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The Lexus and the Olive Tree: Understanding Globalization (512 pp; Anchor Books; May 2000)

by Thomas L. Friedman

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Blink : The Power of Thinking Without Thinking (Little, Brown Publishers, 2005)

by Malcolm Gladwell

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Permission Marketing: Turning Strangers Into Friends and Friends Into Customers (Simon & Schuster - 1999)

by Seth Godin

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Net Worth: Shaping Markets When Customers Make the Rules (Harvard Business School Press - 1999)

by John Hagel III and Marc Singer

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Armchair Economist: Economics and Everyday Experience (Free Press; Reprint edition (March 1, 1995)

by Stephen E. Landsburg

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Freakonomics: A Rogue Economist Explores the Hidden Side of Everything (William Morrow, 2005)

by Steven D. Levitt and Stephen J. Dubner

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Value Shift: Why Companies Must Merge Social and Financial Imperatives to Achieve Superior Performance (288 pp., McGraw-Hill Trade; (August 1, 2002))

by Lynn Sharp Paine

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The One to One Fieldbook: The Complete Toolkit for Implementing a 1 to 1 Marketing Program (402 pp., Currency/Doubleday - 1999)

by Don Peppers, Martha Rogers, Ph.D., and Bob Dorf

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Fierce Conversations: Achieving Success at Work and In Life, One Conversation at a Time (272 pp., Viking Press, September 2002)

by Susan Scott

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Presence: An Exploration of Profound Change in People, Organizations, and Society (Currency: August 2005)

by Peter Senge, C. Otto Scharmer, Joseph Jaworski and Betty Sue Flower

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Presence: Human Purpose and the Field of the Future (Society for Organizational Learning: March 2004)

by Peter Senge, C.Otto Scharmer, Joseph Jaworski and Betty Sue Flower

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How to Grow When Markets Don't (272 pp., Warner Books, 2003)

by Adrian Slywotzky, Richard Wise and Karl Weber

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Daring Visionaries: How Entrepreneurs Build Companies, Inspire Allegience and Create Wealth (253 pp., Adams Media Corp., 2001)

by Ray Smilor and Guy Kawasaki

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The Creative Habit (256 pp., Simon & Schuster; October 1, 2003)

by Twyla Tharp

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