Recommended Reading (sponsored by Technology Place Inc.)   *

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Entrepreneurship | Emerging Technology

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  • David S. Bennahum: Extra Life: Coming of Age in Cyberspace (238 pp., BasicBooks, Harper-Collins Publishers, Scranton, PA - 1998)

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  • Sven Birkerts, ed.: Tolstoy's Dictaphone: Technology and the Muse (262 pp., Graywolf Forum Series - 1996)

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  • John Cassidy: dot.con: How America Lost Its Mind and Money in the Internet Era (426 pp., Perennial; (May 13, 2003))

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  • Alan Cooper and Robert M. Reimann: About Face 2.0: The Essentials of Interaction Design (504 pp., John Wiley and Sons - 2003)

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  • Diane Coyle: The Weightless World: Strategies for Managing the Digital Economy (272 pp., MIT Press, Cambridge, MA - 1998) Coyle is the economics editor of the London newspaper, The Independent.

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  • Robert X. Cringely: Accidental Empires: How the Boys of Silicon Valley Made Their Millions, Battle Foreign Competition and Still Can't Get a Date (HarperCollins - 1999 reprint)

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  • Michael A. Cusumano and David B. Yoffie: Competing on Internet Time: Lessons From Netscape and Its Battle With Microsoft (288 pp, The Free Press, Simon & Schuster, Inc.; NY - 1998)

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  • Thomas H. Davenport and Laurence Prusak: Working Knowledge: How Organizations Manage What They Know (199 pp., Harvard Business School Press - 1998)

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  • Stanley M. Davis and Christopher Meyer: Blur: The Speed of Change in the Connected Marketplace (Perseus Books - 1998)

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  • Peter J. Denning, ed.: The Invisible Future: The Seamless Integration of Technology into Everyday Life (Hardcover - 256 pages 1st edition (October 2, 2001) McGraw-Hill Professional Publishing; ISBN: 0071382240)

    Twenty-two of today's leading visionaries discuss the future of information technology, examining existing and proposed technologies to discuss how they will dramatically impact life in the coming decades.

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  • Jaclyn Easton: Striking It Rich.com: Profiles of 23 Incredibly Successful Websites You've Probably Never Heard Of (251 pp., CommerceNet Press, McGraw-Hill, NY - 1998)

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  • David Freedman and Charles Mann: At Large: The Strange Case of the World's Biggest Internet Invasion (315 pp., Touchstone Books; Reprint edition (June 1998)) -- Recommended by Kimberly Pease.
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  • Paul Hoffman: The Man Who Loved Only Numbers: The Story of Paul Erdos and The Search For Mathematical Truth (Hyperion Books - 1998)

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  • Mark Hurd, Lars Nyberg: The Value Factor: How Global Leaders Use Information for Growth and Competitive Advantage (Bloomberg Press (April 1, 2004)

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  • Steven Johnson: Emergence: The Connected Lives of Ants, Brains, Cities, and Software (288 pages, New York: Scribner:September 2002)

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  • Bruce Judson: HyperWars: 11 Strategies for Survival and Profit in the Era of Online Business (Scribner - 1999)

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  • Guy Kawasaki: Rules for Revolutionaries: The Capitalist Manifesto for Creating and Marketing New Products and Services (224 pp., Harper Business - 1999)

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  • Ray Kurzweil: The Age of Spiritual Machines: When Computers Exceed Human Intelligence (352 pp., Viking Press, NY - 1999)

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  • Thomas Landauer: The Trouble With Computers: Usefulness, Usability and Productivity (MIT Press - 1996)

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  • Derek Leebaert, ed.: The Future of the Electronic Marketplace (MIT Press, Sept., 1998)

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  • Chuck Martin: Net Future: The 7 Cybertrends That Will Drive Your Business, Create New Wealth, and Define Your Future (224 pp., McGraw Hill - 1998)

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  • Barbara C. McNurlin and Ralph H. Sprague, Jr.: Information Systems Management in Practice (608 pp., Prentice Hall; 6 edition (July 16, 2003))

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  • Dinty W. Moore, The Emperor's Virtual Clothes: The Naked Truth about Internet Culture (September 1995)

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  • Hans Magnus Enzensberger: The Number Devil - A Mathematical Adventure (Metropolitan Books - 1998)

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  • Donald A. Norman: The Invisible Computer: Why Good Products Can Fail, the Personal Computer is So Complex, and Information Appliances Are the Solution (340 pp., MIT Press, Boston, MA - 1998).
    Check out other books by Donald A. Norman: click HERE.

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  • Jeff Papows: Enterprise.com: Market Leadership in the Information Age (240 pp, Perseus Books, Reading, MA - 1998) Papows was the President/CEO of Lotus Development Corp.

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  • Bruce A. Pasternack and Albert J. Viscio: The Centerless Corporation: A New Model for Transforming Your Organization for Growth and Prosperity (312 pp., Simon and Schuster - 1999)

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  • Byron Reeves & Clifford Nass: The Media Equation: How People Treat Computers, Television, and New Media Like Real People and Places (317 pp., Cambridge University Press- 1996)

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  • Michael Roney and Michael Utvich: Guerilla Guide to High-Tech Trade Shows: The Underground Resource for Saving Your Time, Money and Sanity (Random House - 1996) See also: guerrilla-guide.com

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  • Stephen Sagaller: Nerds 2.0.1: A Brief History of the Internet (400 pp., TV Books LLC, NYC - 1998)

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  • Carl Shapiro and Hal Varien: Information Rules: A Strategic Guide to the Network Economy (352 pp., Harvard Business School Press - 1999)

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  • Karen Southwick: Silicon Gold Rush: The Next Generation of High-Tech Stars Rewrites the Rules of Business (256 pp, John WIley & Sons, Inc., NY - 1999)

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  • Tom Standage: The Victorian Internet : The Remarkable Story of the Telegraph and the Nineteenth Century's On-Line Pioneers (240 pp., Walker & Co., - 1998)

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  • Ellen Ullman: Close to the Machine: Technophilia and Its Discontents (160 pp., City Lights Books, San Francisco - 1997)

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  • M. Mitchell Waldrop: The Dream Machine: J. C. R. Licklider and the Revolution That Made Computing Personal. (Hardcover - 502 pages 2001) Viking Press)

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  • Peter Weill and Marianne Broadbent: Leveraging the New Infrastructure: How Market Leaders Capitalize on Information Technology (294 pp., Harvard Business School Press - 1998)


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